Business transformation: UX as a change management method*.

The Télécom Paris alumni Leadership & Networking Circle presents

Understanding and measuring the acceleration of corporate transformation using user experience (UX) as a change management method... and imagining what comes next, by and with Jérôme Wallut, author of "Patrons n'ayez pas peur!"

UX offers virtuous effects for managing crises and transforming companies:

• It enables us to rapidly formalize a single, unifying objective: improving the user experience.
• It breaks down organizational silos and brings all the company's skills back into conversation.
• It helps to motivate
• and motivate teams by empowering them at every level.

45' of decoding and conversation followed by 1h30 of Networking (AC depending on health conditions).

This conference is open to all. Don't hesitate to invite your colleagues ....

*The title must be consistent with the content of the conference.

About Jérôme Wallut :

Partner at k-ciopé, Jérôme Wallut has devoted the last twenty years to digital: he co-founded Connectworld in 1997, then Human to Human in 2003, before taking charge of W&Cie's digital transformation until 2012. At ICP consulting and then at k-ciopé, he focuses on supporting the digital transformation of historical companies through user experience (#UX).

He is the author of "Patrons, n'ayez pas peur!", a handbook for management teams questioning the transformation of their business, in which he develops ideas and solutions for reconciling traditional companies with the new uses of their customers.