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[Coursera] Spécialisation Digital Business
Ce que vous allez apprendre
You will learn concepts and mechanisms impacting the digital economy and society at large. You will develop analytical and business skills.
Compétences que vous acquerrez
analyze digital business process
choose a KPI
understand the contexts and ecosystems of digital business
apply the principles of growth hacking
define and formulate a strategic shift
ModelingProduct Planning
Intellectual Capital
Business Ecosystem
This specialization provides a valuable guide for managers, employees and entrepreneurs to understand the rules, concepts and mechanisms of Digital Business in order to be ready to innovate in a Digital World.
With 4 courses and 30 attractive videos and assessments, we analyze the Digital Transformation at stake and decipher the rules of this new world. In the final exercise entitled “Capstone”, the Learner will solve a professional challenge by applying his/her new perspective to a variety of real business situations.
Once completed, the Learner will have developed an analytical approach and gained a critical sense of the changes taking place in the new digital world, and will be in a better position to embrace it.
Thomas Houy : associate professor, Télécom Paris
Valérie Fernandez : professor, Télécom Paris
Laurent Gille : emeritus professor, Télécom Paris
Site : https://fr.coursera.org/specializations/digital-business?
