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[Coursera] Spécialisation Digital Business

Ce que vous allez apprendre

You will learn concepts and mechanisms impacting the digital economy and society at large. You will develop analytical and business skills.

Compétences que vous acquerrez

analyze digital business process

choose a KPI

understand the contexts and ecosystems of digital business

apply the principles of growth hacking

define and formulate a strategic shift

ModelingProduct Planning

Intellectual Capital

Business Ecosystem


This specialization provides a valuable guide for managers, employees and entrepreneurs to understand the rules, concepts and mechanisms of Digital Business in order to be ready to innovate in a Digital World.

With 4 courses and 30 attractive videos and assessments, we analyze the Digital Transformation at stake and decipher the rules of this new world. In the final exercise entitled “Capstone”, the Learner will solve a professional challenge by applying his/her new perspective to a variety of real business situations.

Once completed, the Learner will have developed an analytical approach and gained a critical sense of the changes taking place in the new digital world, and will be in a better position to embrace it.


Thomas Houy : associate professor, Télécom Paris

Valérie Fernandez : professor, Télécom Paris

Laurent Gille : emeritus professor, Télécom Paris


Plus d'information

Site : https://fr.coursera.org/specializations/digital-business?

Mercredi 10 novembre 2021
09h00 - 18h00

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Mercredi 10 novembre 2021
09h00 - 18h00

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